In a recent move, billionaire Elon Musk, owner of X (formerly Twitter), unveiled his latest business project: XMail, a new email service that could challenge Google’s dominance in the market.
On X, he confirmed that the XMail service will “launch soon.” For now, Elon Musk did not provide any additional details regarding features, launch dates, or pricing, but hinted that it will be integrated with the X app.
Elon Musk announced on his social media platform X that the XMail service will launch soon. (Image: uinewz).
This news comes amid a wave of panic among Gmail users, who were startled by a hoax image claiming that Google would shut down its popular email service in August 2024. The image, resembling an official email from Google, spread rapidly on X and other social media platforms, causing confusion and outrage among millions of users.
In response, Google quickly dismissed the rumors, stating that Gmail is still “here,” and they have recently updated the interface to make it more user-friendly and colorful. However, some users remain skeptical about this clarification, expressing interest in trying out XMail as an alternative.
Some experts believe that XMail could be a game-changer in the email service industry, which Gmail has dominated for over a decade. According to Demand Sage, a market research firm, Gmail has over 1.8 billion active users worldwide as of 2024.
Rhea Freeman, a social media strategist, told MailOnline that XMail “could happen” and it would be “interesting to see this development.” She added that XMail may have advantages over Gmail, such as being more secure, easier to customize, and integrating with other X products.
However, she also warned that XMail may face challenges, such as convincing users to switch from their existing email accounts, complying with data protection regulations, and competing with other email services like Outlook, Yahoo, and ProtonMail.
XMail could be one of many products that Elon Musk hopes to integrate into the revamped social media platform, which he acquired from Twitter in 2022. Musk has also stated that his ultimate goal for X is to transform it into a “super app,” a one-stop shop for all online services and activities. He has also hinted at developing other products like XPay – a digital payment system and XTube – a video-sharing platform.
